Thursday, July 25, 2013

Japan's Favourite Sunscreen

Sunscreen was never a big part of my life until I found this one through Michelle. The Biore UV Perfect Face Milk SPF50+ PA+++ is apparently the No. 1 Sunscreen in Japan and for good reason too. Asian skin may not be as sun-sensitive as that of other ethnicities but this ticks all of Caroline Hirons' boxes when it comes to an affordable, high protection sunscreen that prevents damage from UVA and UVB rays.






The high SPF factor doesn't mean it's a thick, greasy lotion that smells of childhood beach camping trips. It has a thin, liquid consistency but the inclusion of sebum-absorbing powder helps to mattify the face, negating the need for a separate mattifying primer on most days. The 30mL bottle is compact and travel-friendly and the scentless formula is a winner in my book.
The product is manufactured in Japan, which requires Singaporean distributors to repackage them somewhat, to cater to the English-speaking population. The English label plastered on the cardboard makes all the difference and this is why shopping for Asian beauty products in Singapore is validating.
The sad end to this story is that it's not sold outside of Asian countries (not even on Sasa!) and I bought my first bottle from Watsons in Singapore. After regretting not buying more than one, I commissioned a kind friend to buy a back-up for me. I've heard good things about the La Roche-Posay Anthelios sunscreen line so that is next to try on my list because I can't keep this habit up forever.

4 comments:

  1. Ooh - this sounds like the perfect sunscreen for under makeup! Do they sell Biore in Hong Kong - cos then I might be able to pick it up!

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    1. I think they might! Try Sasa :) Are you going back soon?

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  2. Do you know how much it was? :) Sounds like a product I need!

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    1. It cost $14.40 SGD a couple of weeks ago!

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